Lattafa Rave Now Women: Red Fruits, Marshmallow and Soft Vanilla
Rave Now Women is pure comfort in a bottle. It opens with juicy red fruits and a bright twist of orange, sinks into a soft, fluffy marshmallow heart lifted by jasmine and lily of the valley, and finishes on creamy vanilla and musk, with a whisper of moss to keep it from being all sugar. Fragrantica reviewers keep reaching for the same description — strawberry milkshake, creamy strawberries — and it fits. It is the sweet, feminine member of our Lattafa Rave Now collection within the wider Lattafa perfumes range. Lattafa releases it under its RAVE label, and Fragrantica lists it as Now Women, a 2023 fragrance for women.
The Scent Profile
Top — red fruits, orange. A sweet, juicy start. The red fruits read as strawberry and berries — ripe rather than tart — and orange adds a brief sunny brightness. It is instantly cheerful and instantly recognisable as a gourmand.
Heart — marshmallow, jasmine, lily of the valley. Marshmallow is the centrepiece: soft, powdery-sweet and cloud-like. Jasmine gives it a touch of creamy floral depth, and lily of the valley a fresh, clean lift, so the heart feels light rather than sticky. This is where most people fall for it.
Base — vanilla, musk, moss. Creamy vanilla and soft musk carry the sweetness into a warm, skin-close finish. The moss is subtle, but it adds a faint green, slightly earthy edge that gives the drydown a little more shape than a plain vanilla-musk would have.
How Rave Now Women Compares to Burberry Her Elixir — the Honest Version
Lattafa makes no inspiration claim for this fragrance; its own page describes it simply as a 2023 scent designed to appeal across age groups. The comparison comes from wearers: Fragrantica reviewers often compare it to Burberry Her Elixir de Parfum, pointing to a shared fruity, marshmallow-and-vanilla character, and some mention Burberry Her Eau de Parfum as well.
Where it differs, reviewers tend to agree, is in intensity and texture: the Burberry is described as richer and creamier, while Rave Now Women is lighter and simpler. It is also worth being clear that at this price you are buying the style — red fruit, marshmallow, vanilla — rather than a replica. Reviewers also note that it seems to improve after a few weeks in the bottle.
Lattafa Perfumes is an independent UAE house with no affiliation to, licence from or endorsement by Burberry. We name Burberry Her only to help you place the style.
Lattafa Rave Now Women Performance & When To Wear
We could not obtain a usable longevity or sillage vote breakdown from Fragrantica, so we are not putting an hour figure on Rave Now Women. The bars above reflect the composition rather than a measurement: a vanilla-musk gourmand base of this kind tends to linger softly on skin and cling well to fabric. The one performance point several Fragrantica reviewers make is that it gets noticeably stronger after the bottle has been open for a few weeks, so if a fresh bottle seems quiet, give it time.
It is a versatile, easy-going scent: bright enough for spring days, cosy enough for autumn evenings, and light enough in the heart for everyday wear. In high summer the sweetness can feel heavy; on a winter night it is comforting rather than dramatic.
Who It’s For
Rave Now Women is for anyone who loves sweet, fruity gourmands — strawberries, marshmallow, vanilla — and wants a cheerful, affordable everyday scent. It is marketed to women and Fragrantica lists it for women. Lattafa’s own description says it is designed to appeal across age groups, and its soft, friendly character makes it an easy gift. If you prefer dry, woody or smoky scents, this is not the bottle for you.
How It Compares With the Other Houses We Stock
The closest relative on our shelves is Khadlaj Cloud Candy (£24.99), which covers the same strawberry-marshmallow-vanilla ground but goes further into dessert territory with whipped cream, coconut and sugar; Rave Now Women is the lighter, more floral of the two thanks to its jasmine and lily of the valley. If it is the red fruit you love rather than the marshmallow, Khadlaj Ria (£24.99) pairs raspberry, cherry and strawberry with grapefruit, musk and a patchouli-blackcurrant base — fruitier and fresher, with far less sugar.
More From the Rave Now Family
Rave Now Women is the sweetest bottle in its line, and its two siblings lean fresher. Rave Now White (£14.99) trades marshmallow for grapefruit, green apple and musk, a clean, easy scent for warm mornings. The original Rave Now (£17.99) keeps some fruit with pineapple and apple, then turns woody with oakmoss, a good fit for summer days out. See how the three stack up on our Lattafa Rave Now page.
Price, Size & What You Get
At £15.99 for 100ml, Rave Now Women costs 16p per millilitre. It comes in the 100ml Eau de Parfum spray. Some retailers describe this fragrance with a rose-and-oud pyramid; that does not match Lattafa’s own note list or Fragrantica’s, so check the notes if you have seen it described that way elsewhere.
Why Buy From Khaleej Scents
Every bottle we sell is 100% authentic, sourced from authorised distributors and shipped factory-sealed — never refilled, decanted or repackaged. Checkout is secure, dispatch is fast, and UK delivery is free on every order with no minimum spend. Unopened bottles can be returned within 14 days.
Lattafa Rave Now Women FAQs
What does Lattafa Rave Now Women smell like?
Sweet and creamy — often described as a strawberry milkshake. Juicy red fruits and orange open it, a fluffy marshmallow heart with jasmine and lily of the valley follows, and it settles on vanilla, musk and a touch of moss.
What are the full Rave Now Women notes?
Top — red fruits, orange; heart — marshmallow, jasmine, lily of the valley; base — vanilla, musk, moss. Lattafa’s own website and Fragrantica give the same pyramid.
Is Rave Now Women a dupe of Burberry Her Elixir?
Lattafa does not claim so. Fragrantica reviewers often compare it to Burberry Her Elixir because of the shared fruity-marshmallow-vanilla character, and describe the Burberry as richer and creamier. Same style, lighter execution. Lattafa has no affiliation with Burberry.
How long does Rave Now Women last?
We do not have reliable vote data, so we will not quote a figure. Several Fragrantica reviewers say it gets noticeably stronger after a few weeks of the bottle being open, and like most vanilla-musk scents it clings well to fabric.
Is Rave Now Women for women?
Yes — Lattafa markets it to women and Fragrantica lists it for women.
How much is Lattafa Rave Now Women in the UK?
£15.99 for the 100ml Eau de Parfum at Khaleej Scents, with free UK delivery and no minimum spend.
Is Rave Now Women a rose-and-oud fragrance?
No. Some listings describe it that way, but Lattafa’s own note list — confirmed by Fragrantica — is red fruits, orange, marshmallow, jasmine, lily of the valley, vanilla, musk and moss. There is no rose or oud in the official pyramid; it is a sweet fruity gourmand, not a woody floral.
Notes verified against Fragrantica and lattafa.com in September 2026; both give the same pyramid. Fragrantica lists it under the RAVE brand as “Now Women”, a 2023 women’s fragrance, with no perfumer credited. Some retail listings give a rose, orris and oud pyramid for this bottle; it matches neither source and we have not used it. The Burberry Her Elixir comparison comes from Fragrantica reviewers — Lattafa does not claim it. We could not obtain performance vote data and have not substituted wear-testing figures of our own. Written by Shaheen Shah Abrar, Khaleej Scents.
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